Mergers And Acquisitions Branding With Perfect AnalysisA blended conglomerate, however, takes place between organizations that, whereas operating in unrelated enterprise activities, are actually attempting to gain product or market extensions through the merger. The latter option—inorganic growth—is achieved through mergers and acquisitions. Vertical integration refers to the strategy of buying business operations throughout the identical manufacturing vertical. A company that opts for vertical integration takes complete control over one or more levels within the manufacturing or distribution of a product. Apple, for instance, acquired AuthenTec, which makes the contact ID fingerprint sensor technology that goes into its iPhones.
October 31, 2023